New Jackson Laboratory Public Web Site Debuts

JAX® NOTES Issue 509, Spring 2008

On Sunday, February 24, the significantly revised and improved Jackson Laboratory website went "live" - the first major revision of the public site since 2003. Not only is the revised site considerably more user friendly, but it better conveys the identity and focus of The Jackson Laboratory: Leading the search for tomorrow's cures.

Combining the expertise and advice from our staff with input from many external users, the new site focuses on four major areas:

Research and Resource Initiatives
JAX® Mice and Services
Advances in Human Health
Courses and Education

Each of these topics leads into additional pages, highlighting the many diverse areas of The Jackson Laboratory. Improvements to the site include the following:

  • Search engines that yield more accurate and focused search results
  • Direct links to a variety of often-used databases, such as the JAX® Mice Database, Mouse Genome Informatics, Mouse Phenome Database, and others
  • "Breadcrumb trails", paths of links to help backtrack from where you are to where you've been
  • Magnifier buttons, at the bottom of every page, to make text larger or smaller
  • Cache pages highlighting used search terms
  • Automatic bookmark updating, which offers direct links to relocated pages

As Rick Woychik, Director of The Jackson Laboratory, remarks, "Thanks to the Internet, our geographical distance from major population centers is no longer a barrier to our widespread recognition. Our new public website takes full advantage of this power to tell our compelling story and to increase the support for our growth and mission."